metalmonstersales.com | Free Online SEO Audit for metalmonstersales.com

Tasks

Avoid using deprecated HTML tags.
Implement the viewport meta tag.

SEO

URL

Domain : www.metalmonstersales.co.uk/

Character length : 28

Title

Metal Monster Sales | The U.K.'s best prices for Ice Skates

Description

Metal Monster's online shop is open 24 hours a day, 365 days a year. We stock all the major ice and inline hockey brands Including Bauer, CCM, Warrior, Easton, Mission, Oakley, Sherwood, Rink Rat, Labeda.

Keywords (meta keywords)

hockey skates, inline skates, Roller Hockey Skates, Ice Hockey Equipment, skates.

Error! Using “meta keywords” is meaningless in a while.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://metalmonstersales.co.uk/robots.txt

User-agent	Disallowed for the search engines
*	/uid= /function=CART /function=cart /function=CHECKOUT /function=checkout /function=SEARCH /function=search /function=CHECKOUTFIELDS /function=checkoutfields /function=WEBPAGE /function=webpage /function=DISPLAYCAT /function=displaycat /function=EMAILTOFRIEND /function=emailtofriend /function=CUSTOMERREVIEW /function=customerreview /function=PAYMENTCOMPLETE /function=paymentcomplete /function=TERMS /function=terms /function=IFRAME /function=iframe /function=404 /paymentgateways/out.asp /?404 /wp-admin

User-agent

Disallowed for the search engines

/*uid=
/*function=CART
/*function=cart
/*function=CHECKOUT
/*function=checkout
/*function=SEARCH
/*function=search
/*function=CHECKOUTFIELDS
/*function=checkoutfields
/*function=WEBPAGE
/*function=webpage
/*function=DISPLAYCAT
/*function=displaycat
/*function=EMAILTOFRIEND
/*function=emailtofriend
/*function=CUSTOMERREVIEW
/*function=customerreview
/*function=PAYMENTCOMPLETE
/*function=paymentcomplete
/*function=TERMS
/*function=terms
/*function=IFRAME
/*function=iframe
/*function=*404*
/paymentgateways/out.asp
/*?404*
/*wp-admin*

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

Error! No language localization is found.

Title

Metal Monster Sales | The U.K.'s best prices for Ice Skates

Character length : 59

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 11%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
0	0	1	0	0	0

Heading structure in the source code

<H3> Exclusive Deals

Word cloud

skates11
ice9
hockey7
accessories7
true6
inline6
sticks6
skate6
items5
junior4
senior4
bits4
gear4
policy4
new3
wheels3
blades3
free3
guards3
bearings3
spacers3
screws3
chassis3
best3
after3
goalie3
base2
layer2
training2
apparel2
bags2
stick2
pucks2
balls2
aids2
tape2
all2
box2
delivery2
terms2
website2
function2
email2
neck2
equipment2
returns2
deals2
prices2
exclusive2
item2
protective2
pants2
wrist2
pads2

Keyword matrix

word	title	descriptions	heading
skates
ice
hockey
accessories
true
inline

Two Word cloud

ice skates5
other accessories3
spacers screws3
inline hockey2
hockey inline2
protective gear2

Three Word cloud

skate spacers screws2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 25 images on this web page.

Alternate attributes for the following 14 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Technologies

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Table layout

Good! No nested tables found.

Number of HTTP resources

106

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

https://ajax.googleapis.com/ajax/libs/jquery/1.12.0/jquery.min.js
http://www.metalmonstersales.co.uk/.. /custom.js
http://www.metalmonstersales.co.uk/.. /jquery.bxslider.min.js
http://www.metalmonstersales.co.uk/.. /jquery.slicknav.js
http://www.metalmonstersales.co.uk/.. /instafeed.min.js
http://www.metalmonstersales.co.uk/.. /owl.carousel.min.js
http://www.metalmonstersales.co.uk/.. /jlsmodal.min.js
http://www.metalmonstersales.co.uk/.. /showdata-loadmore.min.js
http://www.metalmonstersales.co.uk/.. /showdata-thumbnailhover.js

List of render blocking css files

https://fonts.googleapis.com/css?family=Roboto:300,400
http://www.metalmonstersales.co.uk/.. /style.css
http://www.metalmonstersales.co.uk/.. /showdata-loadmore.min.css
http://www.metalmonstersales.co.uk/.. /showdata-thumbnailhover.css
http://www.metalmonstersales.co.uk/ekmps/css/productimagebadge.css

Speed test – Javascript

Javascript

Error! Too many javascript files found which slows down the page load on the website.

http://www.metalmonstersales.co.uk/ekmps/shops/metalmonster/resources/Other/custom.js
http://www.metalmonstersales.co.uk/ekmps/shops/metalmonster/resources/Other/jquery.bxslider.min.js
http://www.metalmonstersales.co.uk/ekmps/shops/metalmonster/resources/Other/jquery.slicknav.js
http://www.metalmonstersales.co.uk/ekmps/shops/metalmonster/resources/Other/instafeed.min.js
http://www.metalmonstersales.co.uk/ekmps/shops/metalmonster/resources/Other/owl.carousel.min.js
http://www.metalmonstersales.co.uk/ekmps/designs/assets/master/1273/Other/jlsmodal.min.js
http://www.metalmonstersales.co.uk/ekmps/scripts/softcart.min.js?_=11
http://www.metalmonstersales.co.uk/ekmps/scripts/historytracker.js
http://www.metalmonstersales.co.uk/ekmps/scripts/productimagebadge.min.js?_=2

File size of all javascript files combined

972.50KB

Javascript minifying

You can save 6.1KB (42% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

http://www.metalmonstersales.co.uk/ekmps/shops/metalmonster/resources/Styles/style.css
http://www.metalmonstersales.co.uk/ekmps/css/softcart.css
http://www.metalmonstersales.co.uk/ekmps/css/productimagebadge.css
http://www.metalmonstersales.co.uk/ekmps/shops/metalmonster/resources/Styles/home.css

File size of all css files combined

76.66KB

CSS minifying

You can save 1.8KB (19% compression) on the analysed URL by minifying the CSS files.

By minifying http://www.metalmonstersales.co.uk/.. /style.css you can save 1.6KB (19% compression rate)
By minifying https://www.ekmlivechat.com/Visitor/IFrameStyle you can save 264B (23% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

36.96KB

Gzip compression

Error! By using Gzip you can save 92.4KB (66% compression) on your site.

By compressing http://s3.amazonaws.com/downloads.mailchimp.com/js/mc-validate.js you can save 92.4KB (66% compression rate)
By compressing https://www.ekmlivechat.com/signalr/hubs you can save 3.6KB (79% compression rate)

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
http://s3.amazonaws.com/downloads.mailchimp.com/js/mc-validate.js	Expiry time is not specified
https://www.ekmlivechat.com/Visitor/GetJS	Expiry time is not specified
https://www.ekmlivechat.com/.. /28cc5ab7-c9f0-47a5-9ff0-cc06cacd59d0	Expiry time is not specified
http://www.googletagmanager.com/gtm.js?id=GTM-KF9VMP	15 minutes
https://www.ekmlivechat.com/Visitor/IFrameStyle	45.3 minutes
https://www.google-analytics.com/plugins/ua/ec.js	60 minutes
http://www.google-analytics.com/analytics.js	2 hours
https://www.google-analytics.com/analytics.js	2 hours

Speed test – Images

File size of all images combined

6.61MB

Image optimisation

You can save 3.8MB (86% compression) by optimising the images below:

By lossless compressing the http://www.metalmonstersales.co.uk/.. /neo-2873.jpg you can save 2.5MB (99%) data.
By lossless compressing the http://www.metalmonstersales.co.uk/.. /mmbanner1.jpg you can save 493.2KB (73%) data.
By lossless compressing the http://www.metalmonstersales.co.uk/.. /banner-skate-test.jpg you can save 451.7KB (73%) data.
By lossless compressing the http://www.metalmonstersales.co.uk/.. /banner-clearance.jpg you can save 277KB (79%) data.
By lossless compressing the http://www.metalmonstersales.co.uk/.. /b-jetspeed.jpg you can save 89.6KB (37%) data.
By lossless compressing the http://metalmonster.33.ekmpowershop.net/.. /priceguaranteed.png you can save 1.4KB (32%) data.
By lossless compressing the http://metalmonster.33.ekmpowershop.net/.. /delivery.png you can save 1.3KB (33%) data.
By lossless compressing the http://metalmonster.33.ekmpowershop.net/.. /returns.png you can save 1.1KB (30%) data.
By lossless compressing the http://metalmonster.33.ekmpowershop.net/.. /moneyback.png you can save 918B (30%) data.
By lossless compressing the http://metalmonster.33.ekmpowershop.net/.. /instagram.png you can save 498B (18%) data.
By lossless compressing the http://metalmonster.33.ekmpowershop.net/.. /spacer.jpg you can save 463B (56%) data.
By lossless compressing the http://metalmonster.33.ekmpowershop.net/.. /headerbg.jpg you can save 348B (54%) data.
By lossless compressing the http://www.metalmonstersales.co.uk/.. /mail.png you can save 258B (18%) data.
By lossless compressing the http://metalmonster.33.ekmpowershop.net/.. /search.png you can save 131B (25%) data.

Links

We found a total of 71 different links.
Internal links: 70
External links: 1

External links:

Link text (anchor)	Link strength
https://www.instagram.com/metalmonstersales

Internal links:

Link text (anchor)	Link strength
SUMMARY
CHECKOUT
http://www.metalmonstersales.co.uk/index.asp
SHOPPING CART 0 item (s) - £0.00
Ice Skates
JUNIOR GOALIE ICE SKATES
JUNIOR ICE SKATES
OTHER ACCESSORIES
SENIOR GOALIE ICE SKATES
SENIOR ICE SKATES
SKATE BITS
Inline Skates
GOALIE SKATES
JUNIOR & YOUTH SKATES
NEW CHASSIS
SENIOR SKATES
SKATE SPACERS & SCREWS
WHEELS & BEARINGS
Protective Gear
ELBOW PADS
GLOVES
HOCKEY HELMETS
ICE HOCKEY PANTS
JOCKS CUPS & BRACES
SHIN GUARDS
SHOULDER PADS
STARTER KITS
WRIST & NECK GUARDS
Inline Gear
GIRDLES
LONG PANTS
PADDED SHIRTS
Sticks & Blades
INTERMEDIATE STICKS
JUNIOR STICKS
PUCKS AND BALLS
SENIOR STICKS
SHAFTS & BLADES
STICK ACCESSORIES
TAPE
WOODEN HOCKEY STICKS
Accessories
GOALS NETS AND SHOOTER
HELMET AND VISOR BITS
KIT DRYERS
Apparel & Base Layer
Bags
Training Aids
http://www.metalmonstersales.co.uk/clearance-items-358-c.asp
http://www.metalmonstersales.co.uk/ice-skates-6-c.asp
http://www.metalmonstersales.co.uk/inline-skates-231-c.asp
http://www.metalmonstersales.co.uk/protective-gear-12-c.asp
http://www.metalmonstersales.co.uk/inline-gear-33-c.asp
http://www.metalmonstersales.co.uk/sticks--blades-22-c.asp
http://www.metalmonstersales.co.uk/accessories-74-c.asp
http://www.metalmonstersales.co.uk/apparel--base-layer-326-c.asp
http://www.metalmonstersales.co.uk/bags-325-c.asp
http://www.metalmonstersales.co.uk/training-aids-349-c.asp
About Us
Contact Us
Opening Hours
Purchase and Ordering
Warranties & Guarantees
Returns Policy
Terms and Conditions of Supply
Terms of Website Use
Website Acceptable Use Policy
Privacy policy
Cookie Policy
Shipping

Website security

85.159.56.243

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

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Icons

Favicon

Good! The website uses favicon.

Typos

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SEO report of metalmonstersales.com